Managerial Sources of Corporate Social Responsibility

Managerial Sources of Corporate Social Responsibility

The Spread of Global Standards

Thauer, Christian R.

Cambridge University Press

11/2018

306

Mole

Inglês

9781107651906

15 a 20 dias

480

Descrição não disponível.
1. Introduction; 2. A theory of internal drivers of corporate social responsibility; 3. Corporate social responsibility: an inside-view approach and perspective; 4. Internal driver 1: the human resources dilemma; 5. Internal drivers 2 and 3: the technological specialization and foreign direct investment dilemmas; 6. Internal driver 4: the brand reputation dilemma; 7. Conclusion: internal drivers, corporate social responsibility and the spread of global standards.
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